Role of social media marketing in digital marketing

In today's world, the internet, social media, mobile apps, and other digital technologies have seamlessly woven into billions' daily routines worldwide. Social media have become a vital part of countless lives across the globe. Businesses have harnessed the power of digital and social media marketing, allowing them to achieve their marketing goals without hefty expenses. With Facebook hosting over 50 million registered businesses and around 88% of businesses utilizing Twitter for marketing, thes